Taking your company global can help you reach new audiences and expand your earning potential. International business can be complicated, though. Each country has different rules and regulations, and even the logistics of getting your goods from your facility to another country can be difficult.
Shipping has grown dramatically in the past two decades with container shipping volumes rising from 102 million tons annually in the 1980s to over 1661 million tons by 2015. A large chunk of this growth comes from eCommerce. The seller’s location is becoming increasingly irrelevant with websites like AliExpress and Amazon shipping products to buyers from across the world.
However, the increasing complexities of international shipping do not necessarily temper down the buyer’s expectations. Regardless of the logistics involved, customers continue to expect amenities like free shipping, short delivery times and low product costs from international sellers and this can apply a great deal of pressure on the seller’s bottom line.